The Undateables? Disability rights, but Channel 4 wrongs
C4′s series following disabled people in their quest for love achieves honest portrayals, but hits new lows in marketing As marketing moves go, Channel 4 has hit a near impressive level of crass in its promotion of The Undateables, a series following people with disabilities in their quest for love. This is a title that looks bad on paper but even worse when put on a billboard , where towering images of people with a facial disfigurement or a wheelchair have the title Undateable emblazoned next to them. You do wonder why Channel 4 didn’t go the whole hog and just use the title “You’re weird and no one wants to have sex with you”..
