Busy Life is excited to announce the launch of Diversity Designs. Diversity Designs is a collection of clothing and accessories that embraces us all. The collection illustrates, embraces, and celebrates the diversity of being human and, is, therefore, inclusive! To name a few examples, this means able-bodied and (dis)abled, people, people of different races and religions, and young, old, slim, and curvy people!
The origins of Diversity Designs lie in Joanna’s two passions, championing (dis)ability and running. When she started Busy Life, her aim was to offer products that embraced and celebrated both of these. There didn’t appear to be any merchandise, accessories or clothing that promoted positive images of both. So, she created Diversity Designs. The #Animagelikeme sums up this range. It’s about being able to wear an image that is similar to you, that celebrates what you do and encourages you to do more.
Joanna says, “not all runners are super fit, super slim, under 25, and able-bodied. This is why I have created the “Diversity Designs” “Run, girl, run!” collection. The collection encourages confidence to run whatever size, shape, age, or ability you are and to celebrate your running. The “Run, girl, run” collection is a truly inclusive one, that embraces diversity, encourages you to move more, and improves your physical health. The range also supports good mental health as an affirmation is included on every product”.
So, in theory, should they want to, Dame Jessica Ennis-Hill and Baroness Tanni Grey-Thompson could both wear a T-shirt that celebrates their incredible sporting achievements from the same collection. Mums and their daughters can also do the same! I think this makes my range unique and a world first.
At present Diversity Designs consists of the “Run, girl, run” range. In the future, the plan is to expand Diversity Designs to include a “Run, Boy, Run!” range and other sports and activities for women
Clothing and accessories are available to buy at the Diversity Designs store https://www.zazzle.co.uk/mbr/238715324952879335/collections or via the Busy-Life.co.uk website.
As with all purchases from Busy Life Ltd, 10% of every sale is donated to the Busy Life charity of the month.
About Dr Joanna Baker-Rogers EdD
Dr Joanna Baker-Rogers, is a Chartered Environmental Scientist, a (dis)ability scholar, keen amateur runner, activist, and public speaker. She believes that communities have the power to facilitate positive changes to the environment and society, particularly to overcome social oppression.
In championing (dis)ability, Joanna, who has an invisible (dis)ability, wants to contribute to achieving a more inclusive society. In doing so, she is passionate about recognising there is a range of possibilities across being human and that everyone is entitled to access the same life opportunities. This is regardless of any differences that they may have or labels they identify with. Joanna’s thesis, “Autism, sociality, and friendship: a qualitative enquiry” is available to read https://doi.org/10.7190/shu-thesis-
00072 and she can be contacted at Joanna@Busy-Life.co.uk.