Top TV personality and fitness role model, Lorraine Kelly, is backing Muscular Dystrophy charity, the Muscle Help Foundation (MHF)’s latest ‘feel good, do good’ campaign by leading a zumba session, together with her own top trainer, Maxine Jones, at one of the charity’s gym partner, Xercise4Less gyms in Southend on Tuesday 19th April.
The campaign, entitled #fitforafiver, urges people across the nation to ‘lose a few pounds and get #fitforafiver’. Once participants have located a fitness centre near to them that’s taking part in this initiative, they can then donate £5 online via the charity’s dedicated #fitforafiver campaign page and attend the session, knowing that they are getting fit and giving back at the same time! Xercise4Less have partnered with the charity on this campaign; they have 35 clubs with over 250,000 active members.
MHF is an award-winning, family charity that delivers life-changing, highly personalised experiences, known as ‘Muscle Dreams’, for children and young people in the UK with Muscular Dystrophy (MD) and allied neuromuscular conditions. The goal is to deliver 657 Muscle Dreams, the number of muscles in the human body; 208 have so far been fulfilled.
Lorraine Kelly, a patron of MHF, (pictured above with Maxine Jones) said: “I’m a huge fan of staying fit, eating healthily and having confidence in your body whatever your age, shape or size. Therefore, I’m right behind The Muscle Help Foundation’s #fitforafiver campaign which not only encourages everybody to participate in a fitness class but will raise much-needed funds for this amazing cause. Please help us create as many ‘once-in-a-lifetime’ experiences as possible by participating in this win-win campaign, whereby you get fit and our young recipients get to enjoy a magical ‘Muscle Dream’.”
MHF’s CEO, Michael McGrath, himself diagnosed with MD at the age of 18yrs and who is the first disabled person to have successfully led expeditions to both the North and South Poles, said: “Spring is around the corner, so what better time than now to run a campaign that encourages people to use their muscles and get fit, whilst also donating to our charity. Now’s the time to feel good, do good and get #fitforafiver!”